According to a Willis Towers Watson’s 2022 Global Benefits Attitudes Survey, some 44% of employees are considered “job seekers.”
Therefore, it's imperative for you as a business, and for your reputation as a good employer to stay competitive and win big by recruiting top talent. Thankfully, there are some steps you can take to do just that by implementing the following actionable advice:
Six Things You Should be Doing to Recruit Top-Talent
1. Have a Clear Idea of the Employees You Are Looking For
The first step to ensure that you are recruiting top-tier talent is to set a clear expectation of what you are looking for in a new employee. After all, finding the right employee for your company will be next to impossible if you aren’t clear on what responsibilities a new employee should handle or what skill level, training, or job history you would prefer for new employees.
2. Look in The Right Places
Another way to set yourself up to recruit top talent is to look for said talent in the right places. Social media, workshops, employee networks, internal hires, job fairs, and job recruitment sites are all great ways to find the right candidates for new employees. Be creative with your job recruitment process and use innovative ways to get the word out about openings.
3. Position Yourself as a Top Employer
New employees looking for new jobs want to work with businesses that are the best in terms of workplace culture. If possible, it will set your company apart from others by earning credible employer recognition, like a Top Workplaces award. Even if you can’t obtain such an award, take the steps necessary to create a gossip-worthy (in a positive way) work environment, earning you a reputation as a good place to work.
4. Pay Attention to Your Business's Social Media Pages
In today’s technologically advanced society, social media pages are an all-important resource. Don’t neglect this aspect of your business. After all, properly leveraging social media platforms like LinkedIn, Twitter and Facebook can build credibility, promote your company culture and grow your brand awareness, all elements that are important when it comes to attracting top talent. Social media platforms are also a great place to highlight employee testimonials, showcase fun company events, and even connect with new talent.
5. Create a Great Interview Process
To determine if a new candidate is the right fit for your company, it’s important to have a comprehensive interview process. Of course, this doesn’t necessarily mean a lengthy process, but one that goes over the most important details. This includes doing the right research and having the proper paperwork ready and knowing exactly what you are looking for in a new hire as mentioned above.
6. Create a Work Environment That Your Employees Can Advocate For
Finally, word of mouth is vitally important, especially when it's coming from your current employees. After all, there is no better way to garner attention from potential new employees than to hear good things from current employees about their jobs. Create a work environment that encourages current workers to advocate for your company. If you aren’t sure how to create such an environment, consider employee surveys to see what changes need to be implemented to promote a good working environment.
Bottom Line, You Have to Keep Yourself Competitive to Recruits
We hope these six points have been helpful and are applicable to you and your business. At TPC, we have years of experience helping businesses of all kinds with their recruitment processes. Contact us today to start a conversation and see how we can help you!
